So what is this strategy about? If I told you that you can easily generate offline cash today from a client you do not even have to meet, would you believe me? This method has never been talked about before and all you need to do is leverage the power of Google+. And NO this WSO is NOT about creating Google+ pages for business owners and offering them. This method focuses on zooming in on a niche and offering them something they cannot refuse. According to recent stats Google+ has over 400 million members and it is the second largest social network, just behind Facebook. It is a “sleeping giant” that not many people have used as leverage. There are millions of businesses that are listed on Google+ waiting to be contacted. However, you are not simply going to start spamming them.
With my techniques that I am about to show you I will show you how I manage to have offline business owners paying me anywhere from $500-$1000 a time for my service. With this strategy you can focus on almost any niche. However, in this WSO I am going to focus on Dentists. Why Dentists? Dentists have a lot of money to spend and are always hungry for clients. All you have to do is type in the keyword “Dentist and Location” on Google to see the amount of different Dentist businesses spending money on marketing. These Dentists are not scared to spend their money and therefore, have proven it by spending money with Google. Also there is more of a “trust” factor with Google amongst business owners since Google is the largest search engine in the world. Because of this “trust” factor we can leverage it to our advantage. In the next section I am going to show you how to set this method in motion and implement it. If you are ready then please head over to the next section.
If you want to quit then please do so now because in the next section I am going to uncover one of the best strategies ever of making money from offline business owners. Google+ The first thing you need to do is make sure you have a Google account. Make sure your Google Account is different from your main email address. Once you have signed in you will be able to start using Google+. Again just to stress YOU WILL NOT be creating Google+ brand pages and offer them to business owners. That has already been talked about numerous times before! Once logged in simply head over to https://plus.google.com/ This will bring up the Google+ interface. The Google+ interface is a goldmine if you know how to use this right. Remember Google is a beast of a search engine and despite the fact that Google+ may not be liked by “everyone”, business owners LOVE Google+. Since business owners are always spending money advertising with Google it is no surprise therefore, that many of these business owners have listed themselves to be on Google+. In the next section I am going to show you how to put the Offline Niche Crusher method of plan in action and how to go about getting started with this.
Step 1 - The Offline Niche Crusher Plan The first step is the Offline Niche Crusher Plan. This is where you are going to plan on what niche you are targeting. For this method you can target almost any niche. However, I like to target the following niches because they have the money to spend and therefore, will not be afraid to do so. Dentists Accountants Plumbers Lawyers (always hard to get hold of) Chiropractors Restaurant Owners Chiropodists It does not really matter as to what niche you target. In this WSO I am going to focus on Dentists because they are always spending money on online marketing. Therefore, the first thing you need to do is head over to the Google+ search tab and type in the keyword and location. In this case I am going to type in “Dentists, Birmingham” or “Dentists New York” if I am going to target them worldwide. (If you are wondering if this method works worldwide then the good news is that it does!) In this case I am going to focus on all of the main Dentists in Birmingham. So for example, I am going to type in Dentist, Birmingham on the Google+ search tab. The next thing you need to do is make sure you select the category “people and pages” – this will filter out all the unnecessary information. The next thing you need to do is start a new “Circle” and call it something like “Birmingham Dentists” or “London Dentists” (or whatever the location you are targeting). Please go on to the next step where I show you how to create a targeted circle.
Step 2 – Creating Targeted Circles The next thing you need to do is add about 90-100 Dentists (from Birmingham) in the circle you have just created. I am going to add these Dentists to the circle I have just created by heading back to the Google+ search tab and typing in “Birmingham Dentists” and then filtering to “people and places”. This is what comes up. Here we see that we can “Add to circles”. These are all the Dentists I am going to add in my circle that I have just created. Once you have enough people in your circle then you need to follow the next steps. Here you can see I have added 40 Dentists from Birmingham. I could have added more but I just wanted to show you this for demonstration purposes for now. I will show you later how you can outsource this easily and save yourself a lot of time. Now that these Dentists are in your circle the next step is important. Please make sure do NOT by all means start spamming these business owners in your circle. The moment you start sounding like a desperate salesman towards them they will get really pissed off and most likely report you to Google for spamming What we are going to do is be smart and think outside the box. In the next step I am going to show you how you can get someone to make you a quick video on how you can make business owners money or help their website make money, by hosting a FREE webinar for them. In the next section I am going to show you how to go about creating your FREE video for your business owners in your “circle” that you have just created.
Step 3 – The Presell Crusher Content The next step involves thinking outside the box and preselling to your content. This involves creating the “perfect” pitch for your service or whatever you want to offer to your potential client. However, your pitch needs to make sure it ticks the right boxes and falls under the following categories. It must be informative It must attract attention It must educate your potential client It must be engaging It must give them a reason to take “action” In your pitch you do not need to sell anything. All you are going to do is create a 10 minute video on how you can make your potential offline client MONEY. Business owners’ primary goal is to make profit – thus more money. In your 10 minute video you can talk about hosting a FREE webinar. I highly recommend you use Keynote to create the video. https://itunes.apple.com/gb/app/keynote/id361285480?mt=8 If you have a smartphone you can create stunning presentations using your phone and then upload them online. If you do not want to spend money on Keynote then you can also use free alternative video software. http://camstudio.org/ Camstudio is free to download and it is a great alternative to Camtasia if you do cannot afford to purchase it. In your 10 minute video you are going to speak to your potential business owner. You do not have to create a 10 minute video for each niche. Your 10 minute video can be used to target other niches too. So for example, in the video you are not going to talk about “Dentists or Restaurants” directly you are simply going to use words such as “I can help your business…” “I can help you build a list...Etc” “I can bring in 6000 extra leads to your business etc” It is up to you as to what you want to talk about in this short video. You might want to appear in front of the camera or you might want to just stick to narrating the video using just audio. I prefer to outsource this because I am pretty limited when it comes to speaking English in person but that does not stop me from using outsourcers ;) In regards to the actual FREE webinar you are going to host for them then I would prefer to use Any Meeting. http://www.anymeeting.com/ You can use this FREE for the first 200 Attendees. In the next section I am going to show you how to go about contacting your circle and the type of message to send to them. I will refer you to special swipe files you can copy and paste.
Step 4 – Contacting Your Circles With Your Keynote Pitch There are two ways in which you can get your contacts in your circle to see your message. Usually when you add people to your circle on Google plus they get notified right to their email Account. This usually appears in a red alert that shows up when they log on to their email account. The first way to contact people in your circles and let them know about your pitch or what you have to say in your video is to post up a status on Google+. Here you can see that you can add your circles on your G plus status and also select the “Also send email to” option. By doing this your message will be delivered as an email notification to your recipients and they will be able to visit Google+ to read it there. The second option involves heading over to your Gmail account. Then you need to click on “Contacts” https://mail.google.com/mail/#contacts The next thing to do is click on the name of the circle you have created. So for example, I am going to click on “Birmingham Dentists” Once you click on “Select all” this will highlight all the contacts in your circle. The next thing you need to do is hit the “email” button. If your contact has listed an email address then you can email them directly. I also recommend you copy the emails in the Bcc field because this way the emails of your offline clients are protected and you are respecting their privacy. The last thing you want is for your competitors to start seeing each other’s email address! In the next section of this WSO I am going to talk about what you can offer to your potential offline clients (in your sales video). I will also give show you how to go about pricing your online workshop.
Step 5 – Taking Action – Your Offer The next step you need to take is decide as to what you are going to offer to your potential business owner. The actual content I usually promote is an online live workshop that is split into 6-7 parts and I end up charging around $197.00. So what content would you cover in the workshop? I personally focus on the following:- How to create a product and put it on Clickbank List Building Facebook Ads How to use Google+ as leverage for your business How to use social media tools to increase traffic to their website However, if you want to take an offline route towards the workshops you can do so. So for example, if you want to teach your clients on how to build a mobile website then you can do that too. Imagine if you managed to get 5 business owners paying you $197. That works out to nearly $1000 just from these 5 business owners! However, if you want to take an extra step you can easily charge $10,000 (yes $10,000!) for 1 hour coaching a week on Skype. And you can charge this money upfront - this is truly the “offline niche crusher” method on steroids. Do you think business owners will pay you this amount of money for coaching? Of course they would! They are always spending money on marketing and if you are going to personally coach them for 1 hour on Skype I am sure you understand just how excited they would be to learn from the “master”. I am sure you are realising by now just how powerful this method really is. In the next section of this WSO I am going to go through several “copy and paste” swipe files you can use to use this method. Please head over to the next section where I go through each swipe in a bit more detail and show you when to use this.
Step 6 – Swipe Files In this section I am going to go through several swipe files you can use to copy and paste to your offline prospects. In Swipe file 1 – the short crusher swipe – you can see it is pretty short and straight to the point. You can copy and paste this swipe file as a Google+ status and then just filter it out so that your circle of business owners see this message on their news feed. Most likely once they click on the video they will see how important this is for their business. In Swipe File 2 you can use this to send to your prospects when you are going to email them using the “contact” method. Avoid making your email too long because I have found that short, simple emails work well in the long-term. This method can also work with other niches and the fact of the matter is that there is so much potential for this method. You can start adding business owners on your circles today and focus on guiding them to success. You do not have to focus on Dentists – it is entirely up to you. I love the fact that you can implement this strategy and target almost any business owner around the world! It does not get better and easier then this. Whether your targeting a Chiropractors or a Plumber you can start creating targeted circles for each niche and come up with a different pitch offer for each circle. Tip In order to avoid refunds I always ask business owners who their ideal clients are. Then I simply search for those niches in the location and create a circle for them. For example, if I am targeting Plumbers and their main ideal clients are going to be large families, with high disposal income etc. Summary – Offline Niche Crusher The Offline Niche Crusher system is a powerful way to make money from offline business owners by simply leveraging the power of a “sleeping giant” – Google+. Just to summarise this is what you need to do. Make an account on Google+ Do a search for your niche and location – make sure you change everything to “people and places” Create a New Circle – e.g. Birmingham Plumbers Add about 100 business owners in that circle Use Keynote or Camstudio to make a quick 10 minute video on how you can make business owners money and the fact that tomorrow you will be hosting a FREE webinar Click on “email” – this will notify them right to their Gmail account. Register on ANY MEETING and do a 6 part live Workshop Rinse and repeat There is also a special BONUS report you need to check out where I show you exactly how to outsource this strategy. I hope you find this method has a “breath of fresh air” and something new. If you do not make money with this method then I don’t know what will make you money In this status update you are going to say something like this.
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